There's a reason the My Shreddies motto is "Fart with confidence." Because that's exactly what these hipsters give you — the freedom to go about your day without a second thought about wind, odour, or embarrassment.
The My Shreddies Hipster is a popular, contemporary style that combines flatulence filtration with an exceptionally comfortable, supportive fit. The taut waistband and close-fitting cut provide more support than ordinary underwear — and that snug fit isn't just comfortable, it's functional. The closer the garment sits against the body, the less chance there is of gas escaping without passing through the activated carbon panel. Better fit means better filtration.
Made with Zorflex activated carbon fabric — the same cutting-edge material used in chemical warfare protection suits — My Shreddies hipsters trap and neutralise flatulence odours completely before they can escape. They look like ordinary hipsters. They feel like ordinary hipsters. Nobody knows you're wearing anything different.
The science that makes it work
Sandwiched inside every pair of My Shreddies is a layer of Zorflex — a highly porous activated carbon cloth that absorbs and neutralises odorous gases on contact. The carbon's porous structure captures organic and inorganic molecules the moment they pass through, eliminating odour at source rather than masking it.
Zorflex is used across medical, defence, and industrial applications worldwide — in protective clothing, decontamination equipment, and chemical, biological, and nuclear hazard suits. It is the most effective protective fabric material available. And it's now quietly working inside your underwear.
The clinical evidence is unambiguous. Research published in The American Journal of Gastroenterology found activated carbon underwear to be the most effective method of eliminating flatulence odours. Independent testing by De Montfort University confirmed that the Zorflex fabric:
"The fabric was found to remove ethyl mercaptan and sulphide so effectively that it can filter odours 200 times the strength of the average flatus emission."
— De Montfort University, 86th Textile Institute World Conference
Two hundred times the strength of average flatulence. Completely eliminated. Whatever your symptoms, My Shreddies handles them.
Who they are for
Excessive wind is a common and distressing symptom of many conditions — and one that significantly affects confidence, social life, and quality of life. My Shreddies hipsters are designed for men living with:
- Irritable Bowel Syndrome (IBS)
- Crohn's disease
- Ulcerative colitis
- Dyspepsia and gastritis
- Diverticular disease
- Constipation
- Coeliac disease and gluten intolerance
- Lactose intolerance and other food intolerances
- Post-bowel surgery digestive changes
- Gastric bypass and bariatric surgery
- Excessive sweating alongside digestive symptoms
They are also worth considering for anyone who simply experiences embarrassing wind in social or professional situations — you don't need a diagnosis to benefit.
Zorflex — what makes it exceptional
Beyond odour filtration, Zorflex has properties that make it genuinely comfortable for all-day wear:
- Sweat-resistant — stays fresh even during physical activity
- Antimicrobial — naturally inhibits bacteria
- Lightweight and breathable — you won't notice it's there
- Liquid repellent — stays dry and comfortable
- Flame retardant — a quality standard that reflects its military-grade origins
Comfort and fit
My Shreddies hipsters are made from 95% cotton and 5% elastane — soft, stretchy, and supportive for all-day wear. The contemporary hipster cut sits lower on the waist with a closer fit than traditional boxer shorts, providing additional support while keeping the carbon panel positioned exactly where it needs to be. Available in Small, Medium, Large, and Extra Large.
Washing instructions — important
The carbon filter reactivates with every wash, meaning your My Shreddies work as effectively after 100 washes as they did on day one — provided you follow these instructions carefully:
Important: Machine wash at 40°C using Soda Crystals only. Do not use fabric softener, soap, or detergent — these will clog the carbon filter and stop it working immediately. Follow care instructions and the filter remains effective for the life of the garment.
This is the one rule that matters. Get it right and your My Shreddies will last for years.
At Kegel8
We stock My Shreddies because bowel health is pelvic health — and because the men who come to us for help with incontinence, post-prostate surgery recovery, and bladder control often face digestive symptoms too. My Shreddies sit alongside our clinical devices as a practical, everyday solution that gives men their confidence back.
Made in the UK. Manufactured to the highest standards.
